Should I Build It Should I Build It
11 Jun 2025
SaaS

CRM for pediatricians with patient portal where they can upload and ...

...see their information and share it with other pediatricians

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Swamp

The market has seen several mediocre solutions that nobody loves. Unless you can offer something fundamentally different, you’ll likely struggle to stand out or make money.

Should You Build It?

Don't build it.

Your are here

Creating a CRM for pediatricians with a patient portal is entering a crowded space. Our analysis shows at least six similar products already exist, putting your idea squarely in the 'Swamp' category. This means you'll face significant challenges in differentiating yourself and capturing market share. The existing solutions may be mediocre, but that also means you will have to really, really stand out from the crowd to win. Engagement with similar products is also quite low, with an average of only 3 comments, signaling a lukewarm reception overall. Because there are many similar products, you'll need to think about how to create a niche for yourself, or partner with existing providers.

Recommendations

  1. Thoroughly research why existing CRM solutions for pediatricians haven’t achieved widespread adoption. Understand their pain points and shortcomings. Look at similar products like Healthdex and Metriport, and ask yourself, how is my product going to be different?
  2. If you decide to proceed, identify a specific niche or underserved segment within pediatric care. Perhaps focus on a particular specialization or geographic area. This will help you stand out from the competition.
  3. Consider building tools or integrations that enhance existing CRM systems rather than creating a completely new platform. Partnering with established players could provide a faster route to market. See how Metriport provides an API to solve data problems.
  4. Explore adjacent problems in healthcare that might offer more promising opportunities. Perhaps there's a need for specialized telehealth solutions or improved patient communication tools.
  5. Given the competitive landscape and the 'Swamp' category designation, seriously consider whether this is the best use of your time and resources. There might be other, more viable startup ideas to pursue.
  6. Analyze the criticism and discussion around similar products like KidCareKit. The criticism summary of KidCareKit highlights the importance of direct benefits to its user base. Do pediatricians actually need this? If so, how is this better than the other CRMs out there?
  7. Talk to pediatricians to understand exactly what they want in a CRM solution. What do they need most, and what existing solutions do they dislike? If the product doesn't directly give pediatricians what they want, they won't use the CRM system.

Questions

  1. What specific, unique value proposition does your CRM offer that isn't already available in existing solutions for pediatricians?
  2. How will you acquire your first 100 pediatricians, given the low engagement and high competition in this space?
  3. What are the key regulatory and compliance hurdles (HIPAA, data privacy) you'll need to address to ensure the security and privacy of patient data?

Your are here

Creating a CRM for pediatricians with a patient portal is entering a crowded space. Our analysis shows at least six similar products already exist, putting your idea squarely in the 'Swamp' category. This means you'll face significant challenges in differentiating yourself and capturing market share. The existing solutions may be mediocre, but that also means you will have to really, really stand out from the crowd to win. Engagement with similar products is also quite low, with an average of only 3 comments, signaling a lukewarm reception overall. Because there are many similar products, you'll need to think about how to create a niche for yourself, or partner with existing providers.

Recommendations

  1. Thoroughly research why existing CRM solutions for pediatricians haven’t achieved widespread adoption. Understand their pain points and shortcomings. Look at similar products like Healthdex and Metriport, and ask yourself, how is my product going to be different?
  2. If you decide to proceed, identify a specific niche or underserved segment within pediatric care. Perhaps focus on a particular specialization or geographic area. This will help you stand out from the competition.
  3. Consider building tools or integrations that enhance existing CRM systems rather than creating a completely new platform. Partnering with established players could provide a faster route to market. See how Metriport provides an API to solve data problems.
  4. Explore adjacent problems in healthcare that might offer more promising opportunities. Perhaps there's a need for specialized telehealth solutions or improved patient communication tools.
  5. Given the competitive landscape and the 'Swamp' category designation, seriously consider whether this is the best use of your time and resources. There might be other, more viable startup ideas to pursue.
  6. Analyze the criticism and discussion around similar products like KidCareKit. The criticism summary of KidCareKit highlights the importance of direct benefits to its user base. Do pediatricians actually need this? If so, how is this better than the other CRMs out there?
  7. Talk to pediatricians to understand exactly what they want in a CRM solution. What do they need most, and what existing solutions do they dislike? If the product doesn't directly give pediatricians what they want, they won't use the CRM system.

Questions

  1. What specific, unique value proposition does your CRM offer that isn't already available in existing solutions for pediatricians?
  2. How will you acquire your first 100 pediatricians, given the low engagement and high competition in this space?
  3. What are the key regulatory and compliance hurdles (HIPAA, data privacy) you'll need to address to ensure the security and privacy of patient data?

  • Confidence: High
    • Number of similar products: 6
  • Engagement: Low
    • Average number of comments: 3
  • Net use signal: 2.6%
    • Positive use signal: 6.3%
    • Negative use signal: 3.7%
  • Net buy signal: 0.0%
    • Positive buy signal: 0.0%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

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