Should I Build It Should I Build It
09 Jun 2025
Android

create an app to help people in quit in porn

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Swamp

The market has seen several mediocre solutions that nobody loves. Unless you can offer something fundamentally different, you’ll likely struggle to stand out or make money.

Should You Build It?

Don't build it.

Your are here

Creating an app to help people quit porn places you in a crowded and challenging market, categorized as a "Swamp." This means many similar solutions exist, but none have truly captured widespread user love or significant market share. The existence of 15 similar products confirms this high level of competition. The average number of comments on these products is low, indicating low engagement. Given this competitive landscape and the lack of strong user engagement in existing solutions, succeeding in this market requires a fundamentally different approach. Before dedicating significant time and resources, a deep dive into why current solutions haven't resonated is crucial.

Recommendations

  1. Thoroughly research why existing apps and resources designed to help people quit porn have failed to gain significant traction. Analyze user reviews, identify common pain points, and understand the unmet needs in this space. For example, look into why users feel that self-improvement apps might not work or how they address data privacy concerns, like some of the similar product discussions reveal.
  2. If you decide to proceed, identify a specific niche within the broader audience struggling with porn addiction. Focus on serving a particular demographic (e.g., young adults, specific religious groups) or addressing a unique challenge (e.g., co-occurring mental health issues, specific triggers). This targeted approach will help you differentiate your app and attract a loyal user base.
  3. Instead of directly competing with existing apps, explore opportunities to create tools and resources that support existing providers. For instance, you could develop an AI-powered content analysis tool for monitoring and filtering explicit content or a platform that connects users with qualified therapists specializing in addiction recovery. This approach allows you to leverage the existing infrastructure and build a sustainable business.
  4. Consider exploring adjacent problems that may be more promising and less competitive. For example, you could focus on developing an app that helps people manage their overall screen time and digital habits, or tools for managing specific aspects of addiction. This broader focus allows you to tap into a larger market and build a more versatile product. One example is incorporating habits tracker, or caffeine alternative tools in your platform.
  5. Given the challenges and competition in this space, carefully consider whether this is the best use of your time and resources. Evaluate your passion for the problem, your unique skills and insights, and the potential for long-term success. If the odds seem stacked against you, it may be wise to save your energy for a more promising opportunity.

Questions

  1. What specific unmet needs or pain points will your app address that existing solutions have failed to address adequately? How will you ensure that your approach is fundamentally different and more effective?
  2. How will you validate your target audience and ensure that your app resonates with their specific needs and preferences? What marketing and outreach strategies will you employ to reach your target audience effectively?
  3. What are the key metrics you will track to measure the success of your app? How will you adapt your strategy based on user feedback and market trends?

Your are here

Creating an app to help people quit porn places you in a crowded and challenging market, categorized as a "Swamp." This means many similar solutions exist, but none have truly captured widespread user love or significant market share. The existence of 15 similar products confirms this high level of competition. The average number of comments on these products is low, indicating low engagement. Given this competitive landscape and the lack of strong user engagement in existing solutions, succeeding in this market requires a fundamentally different approach. Before dedicating significant time and resources, a deep dive into why current solutions haven't resonated is crucial.

Recommendations

  1. Thoroughly research why existing apps and resources designed to help people quit porn have failed to gain significant traction. Analyze user reviews, identify common pain points, and understand the unmet needs in this space. For example, look into why users feel that self-improvement apps might not work or how they address data privacy concerns, like some of the similar product discussions reveal.
  2. If you decide to proceed, identify a specific niche within the broader audience struggling with porn addiction. Focus on serving a particular demographic (e.g., young adults, specific religious groups) or addressing a unique challenge (e.g., co-occurring mental health issues, specific triggers). This targeted approach will help you differentiate your app and attract a loyal user base.
  3. Instead of directly competing with existing apps, explore opportunities to create tools and resources that support existing providers. For instance, you could develop an AI-powered content analysis tool for monitoring and filtering explicit content or a platform that connects users with qualified therapists specializing in addiction recovery. This approach allows you to leverage the existing infrastructure and build a sustainable business.
  4. Consider exploring adjacent problems that may be more promising and less competitive. For example, you could focus on developing an app that helps people manage their overall screen time and digital habits, or tools for managing specific aspects of addiction. This broader focus allows you to tap into a larger market and build a more versatile product. One example is incorporating habits tracker, or caffeine alternative tools in your platform.
  5. Given the challenges and competition in this space, carefully consider whether this is the best use of your time and resources. Evaluate your passion for the problem, your unique skills and insights, and the potential for long-term success. If the odds seem stacked against you, it may be wise to save your energy for a more promising opportunity.

Questions

  1. What specific unmet needs or pain points will your app address that existing solutions have failed to address adequately? How will you ensure that your approach is fundamentally different and more effective?
  2. How will you validate your target audience and ensure that your app resonates with their specific needs and preferences? What marketing and outreach strategies will you employ to reach your target audience effectively?
  3. What are the key metrics you will track to measure the success of your app? How will you adapt your strategy based on user feedback and market trends?

  • Confidence: High
    • Number of similar products: 15
  • Engagement: Low
    • Average number of comments: 3
  • Net use signal: 16.3%
    • Positive use signal: 16.3%
    • Negative use signal: 0.0%
  • Net buy signal: 2.0%
    • Positive buy signal: 2.0%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

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